Report Shows How Enterprise Marketers Are Handling Content Marketing

If you want to know how businesses with over 1,000 employees deal with their B2B content marketing needs, CMI’s report on enterprise marketers can fill you in. Here are the highlights.

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Buyer Beware – Digital Ad Fraud is Everywhere

This is part 1 of 2 in the series. First, we’re going to discuss the fraud, in the second series we’ll discuss how to prevent it.

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Survey Considers Social Media Success of B2C vs B2B Marketers

B2B and B2C marketers use social media differently. So which platform is most effective for each type of marketer? A recent report let us know.

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What You Should Know About the Newly Launched Openprise Data Marketplace

If you struggle to organize marketing data, you’ll be happy to hear about the new Openprise Data Marketplace. Here’s why it could be a big deal for marketers.

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How to Avoid the Dangers of Data-Bias

How to Avoid the Dangers of Data-Bias

When read incorrectly, data can tell you anything you want to hear. Here’s how to avoid data bias and benefit from what your data is really saying.

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