Mobile Ad Trends & Stats You Need to Know

Mobile Ad Trends & Stats You Need to Know

There are 3.5 billion unique mobile internet users worldwide. The same data from Statista says 77 percent of Americans own a smartphone. These numbers will only continue to grow as 5G rolls out over the next decade. Smart businesses are responding by investing more of their budgets into mobile marketing...

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How to Optimise Your Business for Mobile

How to Optimise Your Business for Mobile

It’s becoming difficult for business owners to ignore our mobile-centric world. Here are the steps to take to catch up, from updating your website to optimizing other aspects of business for mobile.

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4INFO

4INFO

4INFO is a leading identity and engagement solutions company.  Born in mobile, 4INFO’s platform features the patented Bullseye ID®— a persistent match key that maps all connected devices in a household to valuable consumer data for marketing insights, targeting and measurement. With unprecedented accuracy, reach and scale, 4INFO’s platform has been proven effective by more than 450 independent measurement studies. Hundreds of brands have relied on 4INFO, including eight of the top 10 CPG companies, six of the 10 largest retailers, seven of the top 10 financial services companies, the five largest auto manufacturers and six of the top 10 pharmaceutical companies. 4INFO is headquartered in San Mateo, Calif., with offices in New York, Chicago, and Detroit.

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Delivering Better Mobile Experiences using AI

Delivering Better Mobile Experiences using AI

Delivering an excellent mobile experience for customers is the goal for any marketer. Discover AI can help you achieve this goal.

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11 Tactics to Power Your Mobile Marketing Strategy

11 Tactics to Power Your Mobile Marketing Strategy

Want to reach your customers and prospective customers today? They’re on their phones. With data showing we spend on average five hours total per day on our devices (up 20% from Q4 2015), we’re all on our phones, and we definitely don’t leave home without them. With all these people...

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