Email Marketing Turns 40 This Year (and 10 Other Fascinating Facts)

Email Marketing Turns 40 This Year (and 10 Other Fascinating Facts)

Email marketing can be incredibly effective, if done right. Here are 10 essential facts and statistics to help optimize your email marketing efforts.

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3 Basic Building Blocks All Email Marketers Must Master

3 ways those new to email marketing can master the basics for better results before they start moving on to the more complex parts of email

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Master A/B Split Testing (and Email Marketing ROI) With This Simple Plan

Master A/B Split Testing (and Email Marketing ROI) With This Simple Plan

“Out of sight, out of mind” is sadly a little too true when it comes to email marketing, especially when people are new to it. It’s easy to send a campaign out and not really give it another thought as everyone’s attention quickly switches to the next campaign that needs...

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